It is imperative your website works well on mobiles. Over half of all website traffic is from mobiles. It not only needs to work, people need to be able to find what they want, and quickly.

When was the last time you looked at your website on a mobile and looked at your traffic?

Let us help you get this right and make sure your website is fit for the traffic it receives. 

A website needs to be built properly in the first place to help people find it. It's great that your congregation and members can find it, but what about people who have moved to the area or want to know more about Christ?

During 2020, the search for 'prayer' and 'how do I pray?' more than doubled.  That's new people wanting to know and understand more about God and prayer. Are you reaching them? Can they find you?

What do people go to your website for? Does it have the latest sermon? (Is it available to eveyone? In video, audio and transcript?)

Is there an online calendar to show what is going on at church?

Are the groups easy to find and say who they are for, what happens and when and where it happens? Why should they go?

Can they make a donation or tithe via the website?

Is the church and the right person in the church easy to contact?

Are there easy links to all your social media platforms?

We are all different! Different people use different social platforms, so you need to ensure you reach as many 'eyes' as possible and provide them with the information they want on the platform they use.

The main ones are Facebook, Instagram, YouTube, Spotify, iTunes, Google Podcasts.

And you should be contactable via phone, email, messenger and WhatsApp.

YouTube is owned by Google and is the second largest search engine! People search for content on YouTube. Having video content (and YouTube content) will also help your website be found more often on Google.

You need to ensure your YouTube channel is set up correctly, including logo, hero image, page description and titles and descriptions of the videos you add. They should also be broken down to topics (e.g. Sermon Series, Courses, Kids etc)

In todays busy world, the use of podcasts has grown by over 50% in 2020.

We are all busy people and podcasts are a great way to deliver sermons and messages to people on the go. Travelling to work in the car/bus/train, listening at the gym or out for a jog/walk, people listen to podcats when they go to bed (and this is a great time to digest the information too!)

They should be a mixture of Sermons (and not just the full audio from the Sunday service!) and messages. Perhaps testimonials from people with-in the church, reasons to attend Alpha or Home Groups. Messages of prayer and encouragement.

What's more, it is free to set up and free to the user. You should have your podcasts/audio on iTunes, Spotify and Google Podcasts to name just three.

Your identity helps to build recognition and trust. It should be memorable. When did you last consider what your logo or branding said about you?

Does it look out of date, old, tired and boring?

Having a strong logo is great, but ensure all your branding has contuniuty. Groups need relavent images and branding. Homegroups, kids groups, Coffee morning/shop, events, sermon series etc.

And they need to flow through all your social media and everything online. Including Google! Have you even claimed your free listing on Google (Google My Business)?